We’re building a new generation of selfish women entrepreneurs

DEW is the only wellness platform that helps women entrepreneurs make rest a daily priority, plan based on actual energy, and finally break the burnout cycle.

BECOME A FOUNDING MEMBER

You know you need rest. You just don't know how to make it a priority.

You've tried the productivity apps. Bought the planners. Maybe worked with a therapist.

But you're still overcommitted, exhausted, and wondering when you'll finally catch a break.

Here's why: You're treating rest as something you do when the work is done. But as an entrepreneur we know that the work is never done!

This is how DEW changes the way you prioritize rest.

The DEW platform helps you make your wellbeing a daily priority with:

Weekly Capacity Assessment & Tracker

Know how much energy you have mentally, physically, and emotionally—then plan accordingly

Sunday Planning Sessions

45-minute live sessions with Alisha to plan your week capacity-first (replays available)

Entrepreneur-Specific Wellness Resources

Guided meditations, tools, and resources designed for your reality—not generic self-care

ME Hour Framework

Daily rest made simple—track it, plan it, and choose from curated activities for mind, body, and joy

Community & Directory

Connect with women entrepreneurs who understand the unique pressures of running a business

Join our community of selfish women entrepreneurs

SAVE YOUR SPOT IN DEW

What makes DEW different?

You’ve tried journals, meditation apps, and endless to-do lists but none of them actually help you change how you’re working and living. This isn’t just another feel-good app. It’s a system built for real-life entrepreneurs with real-life demands.

Here’s how DEW meets you where you are and gives you what other apps don’t.

  • DEW doesn’t stop at journaling. It turns your input into practical insights to help you shift gears before burnout sets in. Think of it as a dashboard for your inner world.

  • This isn’t a one-size-fits-all self-care app. DEW was designed for the unique demands of women building businesses in a world that glorifies hustle. You get support that speaks your language.

  • No more going at it alone. With streak tracking, community check-ins, and a planning rhythm designed around your energy, you stay consistent without relying on sheer willpower.

  • Gain access to guided prompts, personalized insights, and tools that help you self-regulate and make better choices before burnout creeps in.

Why Now? Because burnout can’t be your business plan.

You’re building something powerful, but you shouldn’t have to sacrifice yourself to do it. The sooner you know your limits, the faster you can build with intention.

DEW helps you recognize capacity shifts early so you can take care of yourself before burnout takes over.

Being The FIRST Comes With Perks!

As a beta member, you’re not just getting early access—you’re shaping the future of this tool. You’ll receive:

  • Founding Member Badge in the app

  • Locked-in pricing at $30/quarter

  • Access to our VIP Feedback Round

  • Priority support & community connection

This is your chance to help shape a tool designed to put your well-being at the center of your entrepreneurial journey.

Burnout doesn’t have to be the cost of success

Enrollment for the BETA round ends on November 3rd and won’t open up again until 2026! Save your spot now and start making rest your most profitable business strategy.

BETA member price: $30/quarter

SAY YES TO REST – JOIN NOW

FAQs

  • Doing Everyday Well (DEW) is a wellness app built for women entrepreneurs who want to prevent burnout before it starts. It helps you track your capacity, recognize early signs of overwhelm, and build a consistent rest practice that supports your well-being. Inside the app, you’ll find tools like the ME Hour Tracker, Capacity Calculator, guided rest practices, and a supportive community—everything you need to stay grounded while growing your business.

  • DEW is built for women entrepreneurs who are actively working on self-care but need support integrating it into their business-building journey. If you’re tired of pushing through burnout and want a more sustainable, intentional way to succeed — this is for you.

  • Great question! We’re starting on Circle because it allows us to bring the full DEW experience to life faster and more affordably — so we can focus on what matters most: supporting you and validating what works.

    Building a custom app takes significant time and investment. Launching on Circle helps us test, refine, and improve the core tools with real user feedback before we scale. It’s a smart, sustainable way to make sure we’re creating the best possible version of DEW with you at the center of it.

  • Beta members get full access to all features, including:

    • The ME Hour Tracker

    • The Capacity Calculator

    • The Capacity Tracker Notion Template

    • Guided Rest & Well-Being Library

    • Community access

    • Weekly live Sunday Planning Sessions

    • Plus, you'll receive Founding Member perks and a voice in shaping future updates.

  • The beta is $30/quarter. There are no refunds, but you can cancel anytime. Your feedback helps us shape the future of the app — and beta members get locked-in pricing for life.

  • Not at all. The DEW app is here to help you get consistent — not perfect. Whether you’re starting from scratch or looking to deepen your practice, you’ll find tools that meet you where you are.

  • DEW was built with your full schedule in mind. Most tools and practices can be used in under 10 minutes a day. It’s about making small shifts that add up, not overhauling your life overnight.

  • You’ll be part of a hands-on experience with a supportive community, live weekly planning sessions, and direct opportunities to share feedback with the creator (me!). You won’t be left figuring it out alone.